RATIONAL DRUG USE: CHOOSING BETWEEN GENERIC AND BRANDED MEDICINES

Authors

  • Dokka Sreya Priyadarshini Institute of Pharmaceutical Education and Research, 5th Mile, Pulladigunta, Guntur-522017, Andhra Pradesh, India.

Keywords:

Generic medicines, Branded medicines, Bioequivalence, Pharmaceutical quality analysis, In vitro evaluation

Abstract

Generic medications are essential for lowering medical expenses while preserving therapeutic efficacy on par with name-brand medications. With a focus on bioequivalence assessment and reporting quality, the examined publications collectively explore the scientific, regulatory, economic, and policy aspects of generic medicine use. Pharmacokinetic characteristics like area under the curve (AUC) and maximum plasma concentration (Cmax) are used in bioequivalence studies, which serve as the regulatory basis for generic medicine approval by organizations like the FDA and EMA. Nonetheless, a number of studies point out serious shortcomings in the completeness and transparency of reporting, such as the failure to adequately disclose funding sources, trial sites, randomization procedures, and regulatory requirements. Despite these limitations, the majority of trials conclude bioequivalence, supporting the clinical interchangeability of generic and innovator products

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References

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Published

2026-05-02

How to Cite

Dokka, S. (2026). RATIONAL DRUG USE: CHOOSING BETWEEN GENERIC AND BRANDED MEDICINES. Zoology, Ecology and Pharma Advances, 2(2), 1–5. Retrieved from https://uniquepubinternational.com/journals/index.php/zepa/article/view/213

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Articles